Privacy statement

1. Data protection at a glance

General information

The following notes provide a simple overview of what happens to your personal data when you visit our website. Personal data are all data with which you can be personally identified. You will find detailed information about data protection in our data protection declaration, listed underneath.

Data collection on our website

Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator. The contact details can be found in the legal notice of this website.

How do we collect your data?

On the one hand, your data are collected by your announcement, for example through filling in a contact form. Other data are automatically collected by our IT systems when you visit our website. These are mainly technical data (e.g. Internet browser, operating systems or time of page visit). The collection of your data is driven automatically as soon as you visit our website.

What do we use your data for?

One part of the data is collected to ensure error-free provision of the website. Other data can be used to analyse your user behaviour.

Which rights do you have regarding your data?

You have the right to receive information about the origin, recipient and purpose of your stored personal data, free of charge and anytime. Furthermore, you have the right to request the correction, blocking or deletion of this data. If you have further questions on the subject of data protection you can contact us at any time at the address given in the legal notice. Besides you have the right of appeal to the appropriate supervisory authority.

Analysis tools and tools of third-party providers

When you visit our website, your surfing behaviour can be statistically evaluated. This happens primarily with cookies and analysers. The analysis of your surfing behaviour is usually anonymous; the surfing behaviour cannot be traced back to you. You may object to this analysis or prevent it by not using certain tools. You will find detailed information on this matter in the following data protection declaration.

You can object to this analysis. We will inform you about the possibilities of objection in this data protection declaration.

2. General information and mandatory information

Data privacy

The operators of these pages take protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.

When you use this website, various personal data are collected. Personal data are data with which you can be personally identified. The present data protection declaration explains which data are collected and for what we use it. It also explains how and for what purpose it is done.

We would like to point out that data transmission via the Internet (e.g. communication by e-mail) can have security gaps. A complete protection of data against access by third parties is not possible.

Note on responsible body

The responsible body for data processing on this website is:

Modell Aachen GmbH
Interaktive Managementsysteme
Dennewartstr. 25-27
52068 Aachen

Phone: +49 241 997531 0
E-Mail: qwiki [at] modell-aachen.de

Responsible body is the natural or legal person. This person decides, if necessary together with others, on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

Revocation of your consent to data processing

Many data processing activities are only possible with your explicit consent. Your given consent can be revoked at any time. All you need to do is sending us an informal e-mail. The legality of the data processing up to your revocation remains unaffected by the revocation.

Right of complaint at the competent supervisory authority

In the event of breaches against data protection laws, the person concerned has a right of complaint at the competent supervisory authority. The responsible supervisory authority for data protection issues is the data protection officer of the federal state in which our company is based. A list of data protection officers and their contact details can be found at: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_linksnode. html.

Right of data transferability

You have the right to get data, which we process automatically based on your consent or in fulfilment of a contract, in a common, machine-readable format. If you demand direct transfer of the data to another person, this will only happen if it is technically feasible.

SSL or TLS encryption

This website uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as we are the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from http:// to https:// and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Information, blocking, deletion

You have the right of free information about your stored personal data, their origin and recipients and the purpose of data processing and, if necessary, a right of correction, blocking or deletion of this data at any time within the scope of the applicable legal provisions. You can contact us at any time at the address given in the legal notice if you have any further questions about personal data.

Objection against advertising mails

We herewith object to use our contact data, published in the legal notice, for sending unsolicited advertising and information material. The operators of these pages expressly reserve the right to take legal action in the event of unsolicited advertising information, such as spam e-mail.

3. Data protection officer

Statutory data protection officer

We have appointed a data protection officer for our company.

Ralf Meschke
Am Haarberg 27
52080 Aachen

Phone: +49-(0)241-4120 2406
E-Mail: datenschutz [at] modell-aachen.de

4. Data collection on our website

Cookies

The Internet pages partly use so named cookies. Cookies do not damage your computer and contain no viruses. Cookies are used to make our website more user-friendly, more effective and more secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called “session-cookies”. They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them yourself. These cookies will enable us to recognize your browser the next time you visit our website.

You can use your browser settings to get informed whenever cookies are used, only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or generally and activate the automatic deletion of cookies when closing the browser. When cookies are deactivated, the functionality of this website may be restricted.

Cookies, which are necessary to implement the electronic communication process or to provide certain functions desired by you (e.g. shopping basket function), are stored on basis of Art. 6 (1) lit. f DSGVO. The website operator has a legitimate interest in the storage of cookies for a technical error free and optimized provision of his services. If other cookies (e.g. cookies for analysing your surfing behaviour) are stored, they will be handled separately in the data protection declaration.

Server-log-files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. Those are:

  • Browser type and browser version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP address

These data are not combined with other data sources.

The basis for data processing is Art. 6(1) lit. f DSGVO, which permits processing data to fulfil a contract or pre-contractual measures.

5. Analysis tools and advertising

Google Analytics

This website uses functions of the online analysis service Google Analytics. Supplier is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so called “cookies”. These are text files which are stored on your computer and enable an analysis of your use of this website. The information generated by the cookies about your use of this website are usually transferred to a Google server in the USA and stored there.

Google Analytics cookies are stored based on Art. 6 (1) lit. f DSGVO. The website operator has a legitimate interest in analysing the user behaviour to optimise his website and his advertising.

IP anonymization

We have activated the IP anonymisation function on this website. Thus, your IP address is cut by Google within Member States of the European Union or in other contracting states who agreed on the European Economic Area before being transmitted to the USA. Your full IP address will only be transmitted to a Google server in the USA and shortened there in exceptional cases. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activities and to provide the website operator with other services relating to website use and Internet use. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data.

Browser plugin

You may prevent the storage of cookies by selecting the appropriate setting in your browser, however, please notice that you may not be able to use the full functionality of this website. Moreover, you can prevent the collection of your data generated by the cookie and related to your use of the website (incl. IP address) as well as the processing of your Data by Google by downloading and installing the following browser plug-in: https://tools.google.com/dlpage/gaoptout?hl=en.

Objection against data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie is set which prevents the collection of your data for future visits on the website: Deactivate Google Analytics.

More information on how Google Analytics handles user data can be found in Google’s data protection declaration: https://support.google.com/analytics/answer/6004245?hl=en.

Order data processing

We have concluded a contract with Google on order data processing and we fully implement the strict requirements of the German data protection authorities for the use of Google Analytics.

Google AdWords and Google Conversion-Tracking

This website uses Google AdWords. AdWords is an online advertising program by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).

In the context of Google AdWords, we use the so-called conversion tracking. If you click on an ad served by Google, a cookie will be set for conversion tracking. Cookies are small text files which are placed by the Internet browser on the user’s computer. These cookies expire after 30 days and are not used for a personal identification. If the user visits certain pages on this website and the cookie has not yet expired, Google and we can recognize that the user has clicked on the ad and has been redirected to this page.

Each Google AdWords customer receives a different cookie. Cookies cannot be traced to the website of AdWords customers. The information collected by conversion cookies are used to generate conversion statistics for AdWords customers who have chosen conversion tracking. Customers see the total number of users who clicked on their ad and got redirected to a page with a conversion tracking tag. However, customers do not receive any information with which users can be personally identified. If you do not wish to participate in tracking, you can object to this use by easily deactivating the Google Conversion Tracking cookie via your internet browser under “User Settings”. Thus, you will not be included in the conversion tracking statistics.

“Conversion cookies” are stored based on Art. 6 (1) lit. f DSGVO. The website operator has a legitimate interest in analysing user behaviour to optimise his website and his advertising.

More information about Google Adwords and Google Conversion-Tracking can be found in Google’s data protection declaration: https://www.google.de/policies/privacy/.

You can use your browser settings to get informed whenever cookies are used, only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or generally and activate the automatic deletion of cookies when closing the browser. When cookies are deactivated, the functionality of the website may be restricted.

Wiredminds

Our website uses a counting pixel technology provided by wiredminds GmbH to analyze visitor behavior. wiredminds GmbH, Lindenspürstraße 32, 70176 Stuttgart, Germany.

If necessary, data is collected, processed and stored, from which user profiles are created under a pseudonym. Wherever possible and reasonable, these usage profiles are completely anonymized. Cookies can be used for this purpose. Cookies are small text files that are stored in the visitor's Internet browser and serve to recognize the Internet browser. The collected data, which may also contain personal data, will be transmitted to w ired m inds or collected directly by wiredminds. wiredminds may use information that is left by visiting the websites to create anonymized usage profiles. The data obtained without explicit consent of the affected person will not be used to personally identify the visitor of this website and will not be merged with personal data of the bearer of the pseudonym. Whenever IP addresses are recorded, their immediate anonymization takes
Whenever IP addresses are recorded, their immediate anonymization takes place by deleting the last number block.

Permission for data collection, processing and storage can be revoked at any time with effect for the future under the following link: Exclude from tracking.

6. Newsletter

CleverReach

This website uses CleverReach for sending newsletters. The provider is CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede. CleverReach is a service that organizes and analyses the dispatch of our newsletters. The data you enter for receiving the newsletter (e.g. e-mail address) will be stored on CleverReach’s servers in Germany and Ireland.

Our newsletters are dispatched with CleverReach, which enables us to analyse the behaviour of newsletter recipients. Among other things, it is possible to analyse how many recipients have opened the newsletter message and how often which link has been clicked in the newsletter. With the help of the so-called conversion tracking it can also be analysed whether a pre-defined action (e.g. purchase of a product on our website) has taken place after clicking on the link in the newsletter. For more information on data analysis by CleverReach newsletters, please visit: https://www.cleverreach.com/en/features/reporting-tracking/.

The data will be processed based on your consent (Art. 6 (1) lit. a DSGVO). You can revoke your consent at any time by cancelling the newsletter, the legality of the data-processing operations already carried out remains unaffected by the revocation.

If you do not want CleverReach to analyse your data, you must unsubscribe from the newsletter. For this purpose, we provide an appropriate link in every newsletter message.

The data you provide us with for receiving the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from our server and CleverReach’s server after you have unsubscribed from the newsletter. Data stored by us for other purposes (e.g. e-mail addresses for the member area) remain unaffected by this.

Please see CleverReach’s data protection declaration for more information: https://www.cleverreach.com/en/data-security/.

Conclusion of a contract for order data processing

We have concluded a contract with CleverReach for order data processing and fully implement the strict requirements of the German data protection authorities when using CleverReach.

7. Plugins and Tools

YouTube

Our website uses plugins from YouTube, a platform run by Google. This website is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

If you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube server will be established. Thus, the YouTube server will be informed which of our pages you have visited.

If you are logged in to your YouTube account, you will allow YouTube to directly associate your surfing behaviour with your personal profile. You can prevent this by logging out to your YouTube account.

The use of YouTube takes place in the interest of an appealing presentation of our online offers. It represents a legitimate interest within the meaning of Art. 6 (1) lit. f DSGVO.

For more information on how YouTube handles user data, please see YouTube’s privacy policy at: https://www.google.de/intl/en/policies/privacy.

Google Maps

This website uses the map service Google Maps via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

To use the functions of Google Maps it is necessary to save your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this website has no influence on this data transmission.

The use of Google Maps takes place in the interest of an appealing representation of our online offers and an easy discovery of the places indicated by us on our website. It represents a legitimate interest within the meaning of Art. 6 (1) lit. f DSGVO.

You find more information about the handling of user data in Google’s data privacy policy: https://www.google.de/intl/en/policies/privacy/.

Google Web Fonts

This website uses so-called web fonts provided by Google to uniformly display fonts. When calling up a page, your browser is loading the required Web fonts into your browser cache to display texts and fonts correctly.

The use of Google Web Fonts takes place in the interest of a uniform and appealing presentation of our online offers. It represents a legitimate interest within the meaning of Art. 6 (1) lit. f DSGVO.

If your browser does not support web fonts, a default font will be used by your computer.

Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq und and in Google’s data privacy policy: https://www.google.com/policies/privacy/.